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Course Information

Marketing Management (MANA 4377)

Term: 2006-2007 Spring

Faculty

Wayne M. WormleyShow MyInfo popup for Wayne M. Wormley
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Abdalla F. HagenShow MyInfo popup for Abdalla F. Hagen
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Misti W HarrissShow MyInfo popup for Misti W Harriss
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Schedule

Tue, 6:00 PM - 10:00 PM (4/3/2007 - 5/1/2007) Location: S

Description

An introduction to the concepts of effective marketing in a global exonomy, marketing structures, sales, pricing, image, promotion, flow of goods and services from production consumption and the integration of product and service fro the successful business.