Marketing Management (MANA 4312)
Term: 2004-2005 Summer Term
Faculty
There is not currently a faculty member for this course
Schedule
Thu, 6:00 PM - 10:00 PM (5/26/2005 - 6/23/2005) Location: S
Description
An introduction to the concepts of effective marketing in a global economy, marketing structures, sales, pricing, image, promotion, flow of goods and services from production consumption and the integration of product and service for the successful business.