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Course Information

Marketing Management (MANA 4312)

Term: 2004-2005 OMP 3rd Sem. I3

Faculty

Hermina P. PetersShow MyInfo popup for Hermina P. Peters
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Enamul H. TalukderShow MyInfo popup for Enamul H. Talukder
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Schedule

Tue, 6:00 PM - 8:00 PM (10/26/2004 - 7/12/2005) Location: W

Description

An introduction to the concepts of effective marketing in a global economy, marketing structures, sales, pricing, image, promotion, flow of goods and services from production consumption and the integration of product and service for the successful business.